Baby, Bye, Bye, Bye

Christian Louboutin. Manchester United. Agent Provocateur. In a world where trademarks have become more than brand identifiers, counterfeit versions of brands should be easily identifiable. Yet counterfeiting regimes from Asian countries continue to funnel goods through the United States and European Union borders. Both regions impose stricter anti-counterfeiting laws regulations. Nevertheless, companies in States, Italy, France are drastically affected by counterfeiting, losing billions per year revenue. The International Chamber Commerce’s (“ICC”) Business Action Stop Counterfeiting Piracy (“BASCAP”) Trademark Association (“INTA”) estimate that value international domestic trade pirated 2013 ranged $710–$917 billion. BASCAP INTA predict 2022, business could reach $991 produce 70% all with People’s Republic China (“PRC”) Hong Kong as leading provenance economies for counterfeiting. China’s proliferation stems economic, social, political forces influence socialist market economy. On average, 20% consumer products Chinese goods. industry continues cripple various including France, costing corporations revenue placing consumers significant financial health risk. substantial impact on global economy has spurred strict arsenal protect trademark owners includes civil enforcement under Lanham Act 15 U.S.C. § 1051 criminal 18 2320. Italy similar regulations but also take their mechanism further seeking penalties manufacturers, distributors, consumers. This Article explains regulatory legal mechanisms adopted Union, specifically illustrate tools used reduce economic hardships